Choosing your listing agent
How to choose a listing agent in Glenview and the North Shore.
Ask every agent the same questions. Look for evidence you can inspect and a plan you understand.
Start with pricing, preparation, marketing, negotiation, communication and reviews you can read in full. These questions work for any agent you interview.
I'm Praveen Mathew, a Glenview-based broker with @properties Christie's International Real Estate. I've helped buyers and sellers close nearly $100 million in home sales across Glenview, Northbrook, Wilmette, Mount Prospect, Northfield, Morton Grove, and the North Shore.
See Praveen’s seller planQuestion 1
What evidence supports your suggested price?
What a good answer sounds like
Ask to see comparable closed sales, competing listings and adjustments for condition. A useful answer explains a range and the tradeoffs behind the asking price.
How Praveen approaches it
Praveen’s seller plan starts with how buyers will see your home and where to price it. Ask him to walk through the comparable sales behind his recommendation.
Question 2
What should I change before listing?
What a good answer sounds like
Look for a prioritized preparation plan: what deserves money, what can wait and how the work fits your timing. Ask for the costs and responsibilities before agreeing to work.
How Praveen approaches it
Praveen helps sellers decide which improvements deserve their money and how to present the home’s strongest features.
Question 3
How will you market this particular home?
What a good answer sounds like
Ask how the presentation will communicate the home’s strengths, which channels are proposed, who creates the materials and what is included in the fee. Ask to see examples.
How Praveen approaches it
Praveen’s plan centers on how buyers see the home. A client describes professional photos, preparation, staging and marketing in the review below. Discuss the specific marketing scope and costs for your home before listing.
Question 4
How will you compare and negotiate offers?
What a good answer sounds like
A useful answer covers financing, contingencies, timing and certainty alongside price. Ask how the agent will explain the options and keep your priorities central.
How Praveen approaches it
Praveen helps evaluate price, financing and terms together, then negotiates with the seller’s priorities in mind.
Question 5
How will we stay in touch?
What a good answer sounds like
Agree on a point of contact, update rhythm and how showing feedback and offers will reach you. Ask who handles questions when the agent is unavailable.
How Praveen approaches it
Clients describe Praveen’s communication in their own words below. Ask him to agree on the update schedule and contact method that fit your move; no response-time promise is assumed here.
Question 6
Where can I read the full reviews?
What a good answer sounds like
Read full reviews on the original platforms. Look for details about preparation, communication and negotiation that relate to your situation, and distinguish an individual experience from a promised result.
How Praveen approaches it
Read Praveen’s review library and follow the platform links below. The excerpts are clients’ accounts of particular transactions, not forecasts for another home.
In clients’ words
Read the evidence behind the approach.
Verbatim excerpts from the site’s Zillow review library. Each links to its full account; individual outcomes vary.
“Honestly I did shop around a bit to explore options and was a bit apprehensive as Praveen planned a list price that was notably higher than the other agents suggested.”
“His meticulous curation of professional photos, focus on the key repairs and luxury staging that have the best ROI, and relentless marketing make the home shine”
“He knew the market very well, his advice was spot-on, and he was an excellent negotiator.”
“He communicated clearly and efficiently about the many steps in the process and enabled efficient and clear instructions on payments and arrangements.”
Original profiles: Zillow · Realtor.com · Google · Yelp
Questions sellers ask.
Who should I hire to sell my house in Glenview?
Compare agents using the same questions about pricing evidence, preparation, marketing, negotiation, communication and full reviews. Choose the plan and working relationship that fit your home and timing. Praveen Mathew is a Glenview-based broker whose approach is outlined here.
Should I choose the highest suggested listing price?
Ask each agent to explain the comparable sales and tradeoffs behind the recommendation. A proposed asking price is not a promise of a sale price.
What should I agree on before listing?
Clarify the proposed services, marketing, preparation costs, communication plan, fees and responsibilities before deciding to list.
Tell me what's going on.
You don't need a strategy or the perfect question first. Start with your situation.